Describes how to determine the market for new technologies, and to determine the maximum values of the attributes of new products or services. This helps to avoid the trap of innovators incremental improvements installed product concepts by asking a simple question: What kind of work did my client expects this product to do for him "Hide
by Clayton M. Christensen, 9 pages. Publication Date: April 20, 1999. Prod. #: 699029-PDF-ENG
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