Describes the Allied Chemical, and the impact of the problem Kepone (toxic pesticides are discharged into the James River) as of 1976. Executive power in the case to decide whether the company should support the passage of the Toxic Substances Control Act and the internal program called product liability. Underlying these issues is the question of whether the union should take a cooperative or adversarial approach to public relations. "Hide
by George C. Lodge, Joseph L. Badaracco Jr. Source: Harvard Business School 13 pages. Publication Date: February 1, 1979. Prod. #: 379137-PDF-ENG
Related Case Solutions & Analyses:
Brooke Correll and Clos Du Val: Adventures in Napa Valley (C)
Appalachian Mountain Club: Transforming Governance
Optimizing Your Digital Business Model
Singapore Metals Limited, Chinese Version
iMatari
Global wine wars 2009: New World Versus Old
FLYHT: Crossing the Chasm
Google’s Plans to Enter the WiFi Market
Bayt.com: How Bayt.com Derived a”Place Surplus” in Dubai, U.A.E.
Archibald’s Black & Decker (A): Solving a Classic Marketing Problem in the Power Tools Division
