Sandvik saws and tools division has invested heavily in the development of world-class expertise in Handtool ergonomic design and production. Ergo strategy seems to work in Europe, but North American results are disappointing. Goran Gezelius, division president, to decide what to do with Ergo strategy. "Hide
by Roderick E. White, Julian Birkinshaw Source: Richard Ivey School of Business Foundation 25 pages. Publication Date: June 2, 1997. Prod. # 97M005-PDF-ENG
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